COPYWRITING

Hair by corinne

the opportunity

Transform a talented hairstylist's generic beauty messaging into a focused bridal specialist brand. Corinne needed to distinguish herself in the crowded wedding industry and communicate her expertise specifically for brides rather than general salon clients. The challenge: shift from standard salon language to authentic bridal-focused messaging that would attract her ideal clients.

the approach

We discovered the connection running through all Corinne's work wasn't just technical hairstyling skill, but her ability to be a calming, supportive presence on a stressful day. While other stylists focus on trendy techniques, Corinne's true value was being a "wedding wing woman" who understands both the emotional and aesthetic needs of a bride.

the words

Your Wedding Wing Woman

Your bridal hair specialist in New Jersey, ready to bring your dream wedding look to life, whether you're saying 'I do' in NJ or at a dreamy destination across the globe. From a young age, hair was more than just a pastime—it was a passion. I always knew I was meant for the bridal world. After years refining my craft in a bustling salon, in 2020, I embraced my true calling: dedicating myself entirely to bridal hairstyling.