Personal Brand Ghostwriting
For personal brands, leaders and founders who want to show up, but not alone
Whether you need done-for-you content or strategic support behind the scenes, we'll help you build a personal brand that reflects the depth of your thinking, without sounding like everyone else on LinkedIn, Instagram or emails.
What changes when you work with us:
— You stop feeling like personal branding is another full-time job
— Your content actually sounds like you, not like it came from a template
— You build genuine influence based on your expertise, not just posting frequency
— Your network starts coming to you for insights instead of the other way around
— You feel confident about what you're putting into the world
Done-for-you personal brand development
The thought leader
You have the insights but no bandwidth to turn them into content that commands attention. We become your strategic partner and skilled writer-in-your-pocket, helping you show up consistently with a voice that matches your expertise.
What's included:
— 1:1 positioning and tone of voice development sessions
— Profile optimisation that positions you exactly where you belong
— Weekly content that sounds like you on your best day
— Engagement support (prompts, DMs, comments)
— Monthly performance tracking and optional scheduling support
Volume and frequency tailored to your goals and industry, minimum 2 posts per week
$300
from
/week
when you need a helping hand but want to write yourself
The second brain
You don't need someone to write the content, but you want someone who understands your thinking, perspectives & opinions, and can help you communicate them more clearly. This is for personal brands, leaders and founders who want to stay visible without staring at the blank page alone.
What's included:
— 1x weekly strategy and content review session
— Ongoing idea development and creative support
— Feedback on drafts that sharpens your message
— Growth and engagement advice tailored to your industry
— Accountability support that keeps you consistent
Approximately 1. 5 hours per week.
$200
from
/week
Frequently Asked questions
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Absolutely. Before we create anything, we'll develop your unique voice based on how you naturally communicate. I work from your ideas, insights, and existing content, voice notes, rough drafts, stream-of-consciousness thoughts, whatever works for you. The goal is you on your best day, not someone else entirely!
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Coaches, founders, personal brands, leaders, consultants and subject matter experts - basically anyone who understands the value of consistent visibility but doesn't have the bandwidth to craft every piece of content themselves. You have the expertise and we help you communicate it consistently across platforms.
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Not at all. You'll always have input and the final say, but I bring plenty of strategic ideas too. Our monthly planning sessions are where we collaborate on content themes, explore what's worth sharing, and align on your messaging priorities.
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Yep! You'll have the opportunity to review and refine every piece before it's published. This is still your voice and your reputation, I just make it easier for you to show up consistently and in a way that makes people care.
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LinkedIn, email newsletters, Instagram, and any other platform where your audience lives. We tailor the voice and format to each platform while keeping your core message consistent across everything.
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I can. If you want help with scheduling posts or managing initial engagement, we can add that to your package. Some clients prefer to stay hands-on with the community side, others want it completely handled. Both approaches work.
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We begin with a deep-dive conversation about your goals, audience, and current challenges, then move into voice development and content strategy. From there, we establish a rhythm that works for your schedule and business needs.
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Yep, all personal brand ghostwriting packages have a 3-month minimum. That gives us time to find your authentic voice, refine your messaging, and actually see results before you decide what's next.
Not sure which approach fits your story?
Book a clarity call and we'll figure out what you need to become impossible to overlook.
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Kateesha H.
I engaged Emma last year to support me with copywriting. Emma is incredibly gifted at what she does and is an absolute delight to work with. Her communication skills were also very impressive. If you are looking for a copywriter I can't recommend her highly enough!
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Natalie B.
I recently worked with Emma for marketing and copywriting services, and the experience was nothing short of exceptional for both my business, and personal approach to business. I came to Emma confused on how to craft my services in a way that "spoke" and resonated with my audience, and walked away with quite a bit more.
Emma not only helped me develop a brand voice, but also navigated and mentored me to understand how I would like to show up in my business, and how that ultimately is reflected in the clients I attract.
She provided incredible guidance on social media planning, launching a new service, and properly communicating through copy.
Overall, it was great pleasure to work with Emma and feel the confidence and safety in everything she delivered through the high caliber of integrity she shows up with. I am looking forward to working with her again in the near future!
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Ciara S.
I am IN LOVE! I have no words. You seriously killed it - omg!!! I'll go through it a couple more times in the coming days, but seriously - I have nothing but good things to say, I love it so so much.
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Sophie T.
Emma and her team is amazing with words and creating captivating, engaging copy. They wrote 8 emails for me as a sequence for my upcoming launch. She was professional, kind and very knowledgeable. Emma has so many skills across so many avenues. Thank you so much!
